About

Kia ora! I’m glad you’re here.

I help experts productize their true value to build lasting success (no more rigid frameworks and prescribed models that won’t work for you).

If you have any questions, please email me or book an call.

Make it a great day!

PS: For my Notion templates in German, click here.


Me in 47 words

Timeline for context

  • 2024:
    • Joined Kollege’s Incubator — best decision in 2024!
    • Exploring business opportunities (also freelancing/ contracting again)
    • Implementing SAFe at UoA (Certified SAFe practitioner 6.0, DevOps, Coach ART Execution)
  • 2023:
    • Senior Product Manager at the University of Auckland (UoA)
    • Launched ‘Agiler Senf‘ — German Podcast
    • Received New Zealand permanent residency
  • 2022:
    • Senior Delivery Coach at Auckland Transport
    • Father of two now 🙂
  • 2018-2022:
    • Becoming a husband & father
    • Freelancer — living in Berlin and working globally
    • Senior Agile Coach & Head of Agile Coaching @Signul Iduna
    • Design Sprints Guide
      • BIOTRONIK, Nicolas Heyer, Berlin
      • Lufthansa, Sebastian Keilich, Frankfurt
      • Kartenmacherei, Christoph Behn, Hamburg
      • YOOX, Johannes Sieber, Mailand
    • Custom-made workshop for HSBC, Adidas, Lufthansa, GateGroup,
      • Startup Workshop, Gategroup, Zurich
      • Leadership Alignment, Adidas
      • Customer Satisfaction, Porsche (VCE)
      • Bain & Co., Warsaw, Amsterdam, London
    • Business Coaching @Silberpuls, Ben Müller, Berlin
    • Startup Coaching @Betahaus, Max von der Rohe
    • AJS Design Sprint 2.0 (Berlin & San Francisco)
    • Certified Search Inside Yourself Trainer
  • 2015-2018:
    • Digital nomad — living in Bali, Berkeley, Chiang Mai & Berlin
    • StartupGeist — a blog and podcast about Entrepreneurship & Startups
    • 3x Burning Man experience
    • 2x Vipassana Retreat
  • 2012-2015:
    • Committed founder — living in Berlin and working in globally
    • Co-founder of Spotistic (acquired in uberall)
  • 2010-2011
    • Product owner @StartupGenome — decoding the DNA of startups
    • Startup Genome Report
    • Startup Ecosystem Report (dataset: 20,000 global startups)
    • Aspirational founder — living in San Francisco
  • 2010-2011
    • Studied @Maastricht University (MSc, International Business, track: Strategy & Innovation)
    • Master Thesis: Business Model Design and Innovation through Effectuation (view)
  • 2009-2010
    • Work’n’Travel in Australia & New Zealand
  • 2004-2009
  • Till 2004: Lived in Finowfurt, Germany, and mostly played football.
  • 1984: Born in Eberswalde-Finow, East Germany
Danny’s interview as a guest speaker on Google’s first Design Sprint conference